Hot News
“Sex Sells” – 90s irony, bold slogans, and a bubbling desert logo.
“Breaking News” – A fake newsflash where shoes, bags & perfume fall from the sky.
Curation Video Work
A series of curated videos showcasing Sara Sjöbäck’s minimalist sculptures, with a focus on materiality and texture — emphasizing the tactile qualities and aesthetic simplicity of her works. The series also includes an interview video, offering personal insight into her process, inspirations, and relationship to form and material.
Waste to Worth
Inspired by Hodakova’s upcycling ethos, this video contrasts a gritty city car park with a calm desert landscape—symbolizing the brand’s ability to turn discarded garments into high-fashion pieces.
A Sensory Journey
Inspired by Byredo, I created three atmospheric videos that explore the complexity of a fragrance through diverse textures and materials like cactus, ceramics, water, fur, skeletons, and fruit. Using ASMR elements like a whispering voice and everyday sounds, the videos guide viewers on a sensory journey that captures the fragrance’s multifaceted nature—both tumultuous and comforting. The visuals and sounds work together to evoke the intricate and inviting essence of the scent.
Objects of <3
nspired by Aplace’s mix of fashion and interior brands, I created a motion design for their logo where each letter transforms—one at a time—into one of their products, like a shoe or a dress, with a playful, dance-like flow between letters.
Moi Je Joue
In today’s challenging political climate around the world, I created this animation with a playful and vibrant vibe. It’s a lighthearted take on the important work RFSU does to support sexual and reproductive freedom. The sound features Moi Je Joue by Brigitte Bardot, adding a fun and youthful energy that represents the spirit of the movement.
Check Your B( . )( . )bs
This animated video, inspired by Pink Ribbon Awareness Month, uses minimalist symbols like ( . )( . ) to represent different breasts. It encourages regular self-exams with the message: "check your b( . )( . )bs today," promoting breast cancer awareness and research.